We Help Transform Ordinary Gyms and Practices into THE Health & Fitness Experts in the Community

Talk to Us to See How

Let Us Train and Equip You to Become the Powerhouse in Your Market

Grow Your List of Clients

Integrating medicine and training is the future of healthcare, wellness, and fitness. There are more people living in pain than looking for PR’s. Your success lies in expertly mixing musculoskeletal and emotional health with strength & conditioning to get clients living pain free.

Boost Retention Rates

A client in pain will soon be a lost client. Your clients are not professional athletes – pain isn’t part of the deal. They need programs that fix and pre-empt pain, educate on movement health, and provide a path to longevity. Give them the confidence that they will get better, faster with you.

Credibility & Reach

You are marketing in a very competitive environment. Our team of doctors of physical therapy, movement gurus, gym owners, and small business experts are here to help. Get a turnkey solution of expert, joint-specific fix programming, Coach/Trainer education, and marketing tools to make sure people respond to your new capabilities.

What it’s Like to Be a Movement Rx Partner

“When it comes to the low back most fitness professionals are weary or afraid as it does take specialized training to work with risky back issues. Movement Rx has it down to a science and makes it easy to understand how the back works and reacts to training that is steadily progressive in load, speed and duration.” Hannes L.

General Manager, Iconic Fitness, Dubai

“I have access to all the marketing materials and everything works perfect!

And dang, that is some awesome stuff. Its going to work wonders for me. Thank you a thousand times!” Vincent L

Owner, FitNess Rx, Kentucky

“Movement Rx works. In fact, one of my colleagues has expressed interest in learning and using the Movement Rx methods and has asked to shadow my classes so she can learn. This presents an opportunity for us to build a larger Movement Rx team here in Nairobi and serve more people.” Zach C.

Coach/Trainer, CrossFit Kwetu, Nairobi

Leverage our proven movement health programs, clinical and business insights,
and marketing tools to become THE place
for long term health in your community.

Here are the 8 Core Capabilities Your Team Needs to Create Longevity in your Members & Clients

Sustainable Business Model

If you and your team can’t earn a proper living doing this, then why do it?  Your strategy, business model, operations, target market segments, service levels, and customer acquisition and retention need to be aligned.  And you need to know your numbers cold. Get control over all of these.

Expertise in Healthcare & Fitness

The wall between healthcare and fitness will soon be gone, and you’re going to need both types of expertise to compete. Provide your Clients and Coaches the benefit of our 80,000+ hours of combined Treatment, Training, and Education of individuals, Coaches, and healthcare professionals around the globe.

Integrating Mindfulness

Research shows that creating awareness, reducing stress, and slowing down allows the body to tap into its natural healing processes. Help Clients beyond simple physical fitness through our down-regulation drills that improve both emotional and musculoskeletal health.

Movement as Medicine

There is system of movement that is hardwired from the brain to the body. Provide Clients and Coaches access and guidance so they can learn and apply that system to remain pain-free. Our approach includes assessments, cues, and joint-specific programming, plus guidance from our team.

Community Education

At the center of any real change is a supportive community. The more educated that community, the more impactful its support becomes. Fill your community with the information Clients need to live a healthier life.

Thoughtful Programming

The programming you provide in 1-on-1 and group class settings needs to be expert in its long-haul design. Provide Clients an expert approach to solving pain, integrating mindfulness, plus building balance, strength, power and conditioning.

Ease of Access

It should be easy for your Coaches to learn techniques and effectively coach your programming in 1-on-1 and group class settings. Provide them a digital platform complete with movement demonstrations, coaching cues, and written explanations so they can guide Clients in a safe and informative way.

Communicate these Capabilities to Your Market

To keep working with your current Clients your business needs new ones. Leverage digital inbound marketing assets and strategies designed specifically to optimize interest in your expert program.

Sustainable Business Model

If you and your team can’t earn a proper living doing this, then why do it?  Your strategy, business model, operations, target market segments, service levels, and customer acquisition and retention need to be aligned.  And you need to know your numbers cold. Get control over all of these.

Integrating Mindfulness

Research shows that creating awareness, reducing stress, and slowing down allows the body to tap into its natural healing processes. Help Clients beyond simple physical fitness through our down-regulation drills that improve both emotional and musculoskeletal health.

Movement as Medicine

There is system of movement that is hardwired from the brain to the body. Provide Clients and Coaches access and guidance so they can learn and apply that system to remain pain-free. Our approach includes assessments, cues, and joint-specific programming, plus guidance from our team.

Community Education

At the center of any real change is a supportive community. The more educated that community, the more impactful its support becomes. Fill your community with the information Clients need to live a healthier life.

Expertise in Healthcare & Fitness

The wall between healthcare and fitness will soon be gone, and you’re going to need both types of expertise to compete. Provide your Clients and Coaches the benefit of our 80,000+ hours of combined Treatment, Training, and Education of individuals, Coaches, and healthcare professionals around the globe.

Thoughtful Programming

The programming you provide in 1-on-1 and group class settings needs to be expert in its long-haul design. Provide Clients an expert approach to solving pain, integrating mindfulness, plus building balance, strength, power and conditioning.

Ease of Access

It should be easy for your Coaches to learn techniques and effectively coach your programming in 1-on-1 and group class settings. Provide them a digital platform complete with movement demonstrations, coaching cues, and written explanations so they can guide Clients in a safe and informative way.

Communicate these Capabilities to Your Market

To keep working with your current Clients your business needs new ones. Leverage digital inbound marketing assets and strategies designed specifically to optimize interest in your expert program.

How The Movement Rx Program Works

Schedule an Introductory Call

Talk to our team to better understand the program and its merits, demo Week 1 of the program, discuss case studies on how to use it in your community, and determine if there’s a need for Coach education and/or marketing guidance prior to launching the program.

Determine what your goals are as a partner.

    Determine the revenue and service model for this new offering in your facility (we can work with you on that). Popular options include:
  • Group specialty class for all Clients;
  • Group class for a special categories of Clients (on-ramp for new Clients, re-integration of injured Clients, drop-in from wider community, etc);
  • 1-on-1 personal training program;
  • Self-directed programming/open gym access inside your facility.

Sign up for Program Access

    Get access to 68 weeks of programming split amongst 6 levels.

  • Complete your initial onboarding training.
  • Our suggestion is to begin at Level 1 of the Low Back, Shoulder, or Knee programs to ensure your Coaches are learning to apply the program’s principles effectively.

Join the Your Movement Rx Partner facebook group

    Join our team and other Partners in our private Partner facebook group to share wins and get additional ideas from others on how to best use the programs and marketing tools to build your business.

Use Our Tools and Education Resources

  • Review and download our marketing library of marketing campaigns, images, videos, email scripts, facebook and Instagram ads.
  • Participate in our Clinical How-To calls and Business How-To calls.
  • Schedule additional Coach Education webinars or Marketing consultations as required (additional fees)
  • Schedule your first quarterly review call with our team.

Who is it for?

Gym Owners Love Movement Rx

Have you ever had a Client that felt pain, stopped coming regularly, and eventually cancelled? What if you had a program that got them back to health inside your gym?.

That's partly why Movement Rx is a gym owner's best friend. By providing our Coaches Education and digital programs in your facility, you'll not only retain hurt Clients, but will build an entirely new line of business attracting people seeking to get out of pain.


Health Practitioners love Movement Rx

What do you do when a patient's treatment has run its course, or if the patient is not responding to the treatment they're getting?

Integrate a guided program in your clinic that patients can follow to build upon the work you're doing with them. It can be self-directed or led by someone on your staff, or in conjunction with a fitness partnership you have.


Personal Trainers love Movement Rx

As a personal trainer you’re juggling so many tasks as a 1 person business. Finding and closing leads, retaining existing clients, building a repertoire of drills and cues, and programming that keeps people healthy over the long haul.

Fortunately, taking some of those tasks off your plate is exactly what Your Movement Rx will do for you. Get 68 weeks of programming focused on the longevity of your clients, ongoing education to build your skill set from leaders in musculoskeletal health and strength & conditioning, along with marketing tools and guidance to make finding new clients a piece of (gluten-free) cake.


Talent Acquisition

What better way to win talent than to have prospects’ future colleagues openly share these wellness perks? Like begets like, and a healthier workplace attracts prospects willing to take action to improve their own health.


Employees

Education, inspiration, and entertainment are what we aim for. We aim for these because this trio motivates people, and motivated people get better results.

  • "I can't wait for you guys to come back"
  • "I was a little skeptical at first...but this is only the 2nd week and I'm ecstatic because I feel so GOOD"
  • "I lost 20 pounds."
  • "I lost 40 pounds."
  • "This program saved my job."
  • "This program is helping me both on and off work."

  • CEOs/Owners

    So let us worry about it, instead. That's why it's essential that you have a physically and emotionally healthy team that's responsible for executing your vision.


    What if Your Clients Said This?

    Personal Trainer program
    Michele J.

    Personal Trainer

    Gym owner program
    Vincent L

    Gym Owner

    firefighter back pain program
    Philip W.

    Firefigher

    Movement Rx has been featured in…

    Logos

    What Makes Us Different

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    We Have Done What You’re Doing

    You became a health or fitness professional to help people. You know sales are important, but you really just hope your facility and service sells itself. Marketing, Instagram, Facebook and endless blog posts are not your style, nor do you have the time to constantly feed those digital beasts. We get it – we’ve gone through the same cycles with our physical therapy clinics and gyms.

    However, if you want your business to thrive, you have to play that game. So let’s play that game together. We have combined our small business growth expertise, clinical thought leadership, and fitness industry success into the right product-market fit to help you drive revenues. We help you do the thing you are the best at – HELPING PEOPLE GET AND STAY HEALTHY – by providing you turnkey longevity programs and the marketing to go with it.

    Our Programs Work Really, Really, Really Well

    So well that we had to re-check the data the first few times. The first 8 weeks of the programs reduce the percentage of high-risk members by 7.5x. That’s not a typo – it’s 7.5x, not 7.5%. We calculate risk by observing motor control, spinal movement patterns, as well as surveying pain levels and emotional health expenditures. See our results HERE.

    Members who are at risk have a much higher chance for injury or pain. When they’re no longer at risk, they’re happier, they positively engage in your community, they’re at your gym more often, and they’re almost certain to remain members. This ‘thrive’ mindset then feeds your gym’s community and culture.

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    We Practice What We Preach

    In healthcare and fitness, you have to walk the talk if you want to optimize your members or patients progress. People can sniff out non-authenticity and they’ll behave differently because of it. This has to do with how you take care of yourself, what you choose to teach, and the tools you have available to your clients.

    Dr. Theresa Larson are both high level athletes. Dr. T was a professional softball player and Lieutenant in the Marine Corps. 

    We Are At the Forefront of Healthcare and Fitness

    The fitness industry has been blindly throwing darts for years. We package old content into new modalities, sports, and turn up the marketing to attract the weekend warriors. At the other extreme, healthcare has become more and more reliant on the economic boon of pills and procedures and fearful of litigation. “Stop moving and take these pills” would be an accurate slogan for Western healthcare’s method of dealing with joint pain.

    Sadly, humans are less well than ever. Low Back Pain alone will affect over 80% of the U.S. population at an annual cost of over $80 billion. The future of healthcare and fitness is where these two worlds overlap. The future is in empowering health’s first line of defense – Coaches and Practitioners – with a combination of musculoskeletal health techniques and thoughtful strength and fitness protocols.

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    We Want You to Be the GO TO Place in Your Community for Health & Fitness

    We create new interesting and informative content weekly on pain, performance, movement and mindset. We share this directly with you and encourage you to use it to communicate with your community. Share it, add your commentary, email it, print it, etc.

    We provide you a full suite of the most effective marketing headlines, images, videos, and copy that we have used. We constantly update these and let you know what’s working now to help you attract members to the program.

    We share best practices from other Partners around the globe in our Partner facebook group, and can offer additional training directly with our team to educate you and your team.

    Here’s the Team You’ll Be Working With

    Dr. Theresa Larson
    Coach Education and Clinical Resource
    Per Larson
    Business Advisor, Marketing, Ops, Finance
    • Small business growth expert who has helped over 1,500 companies develop and execute growth plans
    • 15+ years of consulting and executive management experience with early middle market companies, including 12 years as a COO, CFO and Managing Director
    • A former D1 and semi-pro athlete who has re-found his youth due to Your Movement Rx programs
    • B.S. from Cornell, M.B.A. from University of Michigan (Go Blue!)

    Ready to build a new line of business and DOMINATE your market as the Health & Fitness expert in the community?

    Let’s See How We Might Be of Service

    Please provide as much relevant info as you wish. The more you provide, the further along we can get in our initial conversation.
    Stage

    DATA FROM ONGOING PROGRAM WITH THE US NAVY

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    Why Cohorts?

    We strongly encourage the cohort model of organizational well-being, as opposed to open enrollment into programs. Cohorts, aka groups, encourage community and enable certain accountability measures. We find that those who use our programs as part of a community get the best results. It’s also easier to produce meaningful, actionable data under a cohort model.

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    OUR RESULTS

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